It's Indiana Wesleyan University not IWU or WU... geesh! :)

OK, so this radio promo for IWU has been kind of making me think about what I was thinking when I was in high school and struggling on where to go to college.


When I was in high school, I got the opportunity to go to OWU (Oklahoma Wesleyan University) and see what their campus was like because they showed interest in recruiting me for volleyball. Now since I was a prof's kid and have seen the campus grow, I knew what a "good university" looked like and I knew what I wanted to study: Spanish and Media Comm (both of which OWU didn't provide...well at least at that time). When I saw the campus and the students there, I was actually kind of shocked because I was used to seeing the HUGE brick buildings and the newest technology on campus...where they were...well...they were a little behind the times!


So when I made the actual decision to come here to the WU, I knew that I was making the right choice by not playing volleyball and by focusing more on my studies. When Dr. King made the assignment to write the radio ad for Indiana Wesleyan, I couldn't help but remember all of the junk mail I got in the mail, through my school, even ANNOYING phone calls!...I wouldn't want to have an annoying radio ad come on just telling me that this school is for me, that this is the best school, that you cant compare us to other schools...


The fact is some schools are perfect for some people, some don't want to go to college, some may even want to go to another school after coming here. It just depends on the person. That's why for my script I wrote my testimony oh why I chose Indiana Wesleyan... it wasn't because both of my parents worked here, or the spiritual atmosphere was really amazing...it was my own personal choice that God just put on my heart.


I think for radio commercials you need to know your demographic really well...meaning you need to know what their thoughts are, their needs/wants as well as their plans for their futures. Though this can be pretty hard, I can't help but wonder if one of our radio commercials would make an influence on a future student's life... could THIS be?!?! Are we being... dare I say it.. "WORLD CHANGERS?!"